Posts Tagged ‘Torre Pirelli’

Photography | Gio Ponti’s Photographer, Giorgio Casali

Sunday, May 5th, 2013

Giorgio Casali: Photographer / Domus 1951-1983
Architecture, Design and Art in Italy
Estorick Collection of Modern Italian Art, London, UK
22nd May, 2013 – 8th September, 2013

Italian Photographer Giorgio Casali’s (1913-1995) career took off in the 1950s when he wittily photographed Gio Ponti’s iconic super-light Superleggera chair, held up in the air with a single finger by a female model, for Domus magazine. Architect and universal talent, Ponti, founder and sometime editor of italy’s famous and very influential mid-century style bible loved the photographer’s joke, which marked the start of a collaborative relationship between the two that would endure for 30 years.

Defined by their economy, elegance and, where appropriate, playfulness, Casali’s photographs reveal his skill in presenting his subject – object or building – to its best advantage.

The images on show in Giorgio Casali: Photographer / Domus 1951-1983 at London’s Estorick Collection, span some 40 years of the photographer’s career and range from architecture – Ponti’s elegant Torre Pirelli (Milan, 1956) and Taranto Cathedral (1971) – to photographs of two celebrated lamps designed by Achille and Pier Giacomo Castiglioni – Arco (1962), pictured above, and Ipotenusa (1975). They bear witness to the extraordinary explosion of creative energy and innovation in post World War II Italian culture, making this exhibition of interest not only to designers and architects but also to anyone who recognises the power of the photographic image to capture the essence of an era.

Images from top
Office complex for Editoriale Domus in Rozzano,
designed by Studio DA and Studio Ponti, Fornaroli, Rosselli, 1971
Digital print on aluminium

Superleggera chair, designed by Gio Ponti, 1952
Manufactured by Cassina
Digital print on aluminium

View from inside an apartment in Florence, designed
by Gae Aulenti, 1971
Digital print on aluminium

Arco lamp, designed by Achille and Pier Giacomo Castiglioni, 1962
Manufactured by Flos
Digital print on aluminium

Photos Università IUAV di Venezia – Archivio Progetti, Fondo Giorgio Casali


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